CapEngage AI Engagement Platform
Loading Intelligent Customer Journeys...
Real-Time CDP · Predictive Decisioning · 6 Native Channels
Connecting Real-Time Customer Signals...
Real-Time CDP · Predictive Decisioning · 6 Native Channels
Loading Intelligent Customer Journeys...
Real-Time CDP · Predictive Decisioning · 6 Native Channels
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Crocs India replaced low-open email recovery drips with CapEngage's real-time WhatsApp Business API integration, delivering interactive product sizing carousels and 1-click checkout links.

How Crocs India unified Shopify webhooks, customer identity resolution, and WhatsApp AI agents.
During peak seasonal drops (Classic Clogs, Jibbitz collections), checkout abandonment surged. Traditional email recovery suffered from 18% open rates and 8-hour open delays, losing shoppers to competing retail channels.
CapEngage ingested real-time checkout drop-off webhooks from Shopify Plus, resolved the shopper's verified WhatsApp number in <2 seconds, and dispatched an interactive carousel showcasing the exact footwear SKU, colorway, and size.
If the shopper replied asking 'Does this run true to size?' or 'Can I apply a coupon?', CapEngage's conversational AI agent answered instantly and updated the cart with available promotions.
Shoppers completed purchases directly through native WhatsApp pay links or pre-filled Shopify checkout URLs, cutting cart-to-order completion time to under 45 seconds.
“CapEngage transformed our abandoned cart workflow from a passive email sequence into a real-time revenue channel. Delivering personalized WhatsApp carousels within 15 minutes of checkout drop-off unlocked a 34% recovery rate and generated over ₹4.2 Crore in incremental sales in just three months.”
Head of Digital & E-Commerce
Crocs India ·
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