CapEngage AI Engagement Platform
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Real-Time CDP · Predictive Decisioning · 6 Native Channels
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Real-Time CDP · Predictive Decisioning · 6 Native Channels
Loading Intelligent Customer Journeys...
Real-Time CDP · Predictive Decisioning · 6 Native Channels
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BookMyShow eliminated push delivery latency during sold-out stadium concerts and blockbuster movie drops using CapEngage's distributed push queue and real-time interest clusters.

How India's leading entertainment destination solved million-user notification spikes during mega stadium tours.
When major global artists announced tour tickets, millions of fans visited simultaneously. Legacy push platforms choked with 20-minute delivery delays, resulting in missed seat selections and frustrated buyers.
CapEngage architected a distributed FCM and APNs burst pipeline capable of dispatching 10 million segmented push notifications within 60 seconds with sub-50ms device delivery.
Fans were automatically clustered by favorite artists, genres, and geographic venues. CapEngage delivered personalized presale codes with 1-tap seat reservation deep links.
If APNs/FCM delivery reported network latency on a fan's device, CapEngage instantly routed time-sensitive queue access codes via direct Tier-1 WhatsApp.
“During high-demand concert drops, timing is measured in seconds. CapEngage's push infrastructure cleared 10 million notifications in under a minute without dropping a single packet. Their intelligent affinity clusters boosted our presale conversion by 38% while maintaining zero infrastructure latency.”
Head of Platform Engineering
BookMyShow ·
Explore how CapEngage guarantees sub-second delivery for millions of concurrent users.